pure tech

pure tech is truly multifunctional: the full range offers countless system modules such as wall racks, gondolas, gondola heads, and shelves and rear panels with adjustable fittings. This diversity makes pure tech the ideal partner for any sales space. As its sister system, wire tech shelves and panels are compatible with pure tech.

pure tech, the new wire shelf design is always on top form. Price and performance stack up. Quick to assemble and dismantle, with no tools required. Virtually the same price as sheet metal shelves, yet far exceeding them in terms of appearance and design.

This is exactly what sets it apart on the market – pure tech is stylish, creates the right ambience, makes it easy to locate products, facilitates product density and encourages impulse buying. Your customers will reach for your products.

pure tech is a sales wonder. The wire system always showcases the products. The slender uprights and elegant, highly stable shelves fade right into the background, placing the spotlight on your products. When it comes to presentation, it pays dividends for you.

In developing pure tech, we have focussed closely on the underlying concept of Bauhaus design that "form follows function". Efficiency and functionality are the key considerations that characterise the aesthetics of this shelving system. The elegant wire shelf blends seamlessly into the background and only highlights what's important.