pure tech

pure tech is truly multifunctional: The full range offers countless system modules such as wall racks, gondolas, gondola heads and shelves and rear panels with adjustable fittings. This variety makes pure tech the ideal partner for any sales space. The shelves and panels from the wire tech sister system are also compatible with pure tech.

pure tech, the new wire shelf design, is always in top form. Price and performance stack up here. Quick to assemble and dismantle, with no tools required. Virtually the same price as sheet metal shelves, yet far superior in terms of appearance and design.

That's what makes the difference on the market: pure tech is stylish, creates ambience, facilitates orientation, builds product density and encourages impulse buying. Your customers will reach for your products.

pure tech is a true sales talent, as its wire shelf design always makes the product the star. The slender uprights and elegant, highly stable shelves fade right into the background, placing the spotlight on your products. pure tech offers a presentation that will literally pay off for you.

In developing pure tech, we focussed closely on the underlying concept of Bauhaus design that "form follows function". Efficiency and functionality are the key considerations that characterise the aesthetics of this shelf system. The elegant wire shelf system blends into the background, putting the focus on the essential – your merchandise.