pure tech puts product presentation first: the elegant design blends perfectly into the background, putting the products into the limelight. For striking product presentation, higher product density and sales.
A strong system!
pure tech is a real quick-change artist: the full range offers countless system modules such as wall racks, gondolas, gondola heads, and shelves and rear panels with adjustable fittings. This diversity makes pure tech the ideal partner for any sales space. As its sister system, wire tech shelves and panels are compatible with pure tech.
Premium design at the best price
pure tech, the new wire shelf design is always on top form. Price and performance stack up. Quick to assemble and dismantle, with no tools required. Virtually the same price as sheet metal shelves, yet far exceeding them in terms of appearance and design.
This is exactly what sets it apart on the market – pure tech is stylish, creates the right ambience, makes it easy to locate products, facilitates product density and encourages impulse buying. Your customers will reach for your products.
Always in focus: the product
pure tech has a real talent for sales: the wire system always ensures the products are the star of the show. The slender uprights and elegant, highly stable shelves fade right into the background, placing the spotlight on your products. When it comes to presentation, it pays dividends for you.
Less is more
In developing pure tech, we have focused closely on the underlying concept of Bauhaus design that "form follows function". Efficiency and functionality are the key considerations that characterise the aesthetics of this shelf system. The elegant wire shelf blends seamlessly into the background and only highlights what's important.
The Salsa shopping trolley was recognised with the German Design Award.