> 520,000 trolleys collected in 2017 alone (1,400 per day).
> £35 million - cost to British business (£95,000 per day).
> Industry estimates actual abandoned shopping trolley numbers are closer to 1 million per year.
> Total loss of more than 11,000 tonnes of metal each year.
> 40% of shoppers in the UK do not see abandoned shopping trolleys as a problem.
> A further 46% of shoppers in the UK see abandoned shopping trolleys as only a 'bit of a problem'.
> 30% of shoppers admit to having taken a trolley in the past, with those aged between 25 and 34 being the worst culprits (46%).
> 33% of people think the biggest issue with abandoned trolleys is that they look a mess, while 31% think they are hazardous, 17% are worried about the cost to retailers and 16% are concerned about the affect abandoned trolleys may have on the environment.
> 57% of shoppers think it is the shoppers themselves that are responsible for tackling this issue, while 46% believe it is the retailers who are responsible for the issue and 30% thought that local councils should support in finding a solution.
The Trolleywise App:
> Available to download on Apple and Android devices.
> Free to download. Now more user-friendly.
> User simply takes a photo of an abandoned trolley, adds in the detail and Trolleywise does the rest.
> Push notifications let users know whether the trolley reported can be collected with a follow up second notification when the trolley has been collected and returned to store.
>Each user will have an individual profile on the app, letting them know how many trolleys they have reported.
Top Ten Counties for Trolley Loss (per year):
1. Essex - 40,653
2. London - 35,268
3. Gloucestershire - 34,498
4. Middlesex - 31,550
5. Hampshire - 30,498
6. Gwent - 28,997
7. West Midlands - 28,907
8. Hertfordshire - 22,070
9. Dunbartonshire - 21,373
10. Tyne & Wear - 20,859